Wednesday, December 24, 2008

Chapter 50. 2018 - William

William Graham III had a legacy to fulfill. As the grandson of the famed promoter, he certainly had the skills to manage a tour of such proportions as the Golden Fingers Reunion Tour for the Benefit of the Los Angeles Home for Aging Rock Musicians. GFRTBLAHARM. Or, as he would have it:

GFRTBLAHARM

He particularly liked to point out the coincidental, but highly prophetic (or so he thought) inclusion of his name in the tour title. In time, he took to just calling it GrahamStock, because the Golden Fingers Reunion Tour for the Benefit of the Los Angeles Home for Aging Rock Musicians was just too much of a mouthful to repeat.

William traveled with the band all over the world, and promoted himself as much as he did the tour. He was certainly going to become a rich man from the proceeds, because although it was a benefit, expenses had to be paid, and he was certain to include his promotional fee in the overall expenses. A one percent off the top of the proceeds seemed minimal in perspective, but seven hundred million dollars wasn’t too bad for a couple years of work.

No one would deny that William wasn’t important to the overall success of the tour, although there were those who would argue that the tour sold itself, there was no need for actual promotion. William’s organization was large as well. More than three thousand of his employees were involved in the various aspects of promotion. One of the most effective was the Neural Syndication Network, where human brainwaves were used to transmit proximity messages to fans who had registered their preference for information about the tour. This nascent technology was enjoying its first major test on a worldwide basis.

The way it worked was this: a seed message was programmed into an Internet Distribution Device and sent out to a microcell vicinity, where it was guaranteed to reach at least 100 people. The message was encoded to correspond with the frequency at which the human brain performed its own micro-transmissions, a discovery that had only been fully understood beginning in 2014. Brain Micro-Transmission Technology was first exploited during the 2016 U.S. elections to ensure the populace had access to current information about the candidates, but had not spread to the rest of the world.

The ubiquitous presence of the Internet worldwide guaranteed transmission to every continent, but the specialized transmission devices needed to seed micro-transmissions had not become cost effective until after the U.S. elections. When GrahamStock was announced, BMTT was one of the first media elements to be discussed.

William programmed the first message himself and hit the transmit key which distributed it across the 39th floor of his office building. Since most employees had registered themselves for tour information, they were informed directly. Then, as they went about their business of the day, attending meetings, going out to lunch, shopping and spending time with family and friends in the evening, the message began its distribution over the NSN. Messages were exchanged by human proximity, generally a radius of twenty feet. Over the course of a single day, the message had been distributed to over a million people.

It wasn’t so much that the recipients had the experience of a direct transmission. It was more of a general sense, a memory they had always known. If someone mentioned the Golden Fingers tour to him or her, they would automatically have access to the tour information, and relate it at will.

Worldwide distribution had a similar effect. The IDD was present on all continents and even had a node on the newly settled moon base. Simultaneous transmission to all IDDs caused their own proximity network to be active. By the end of the first week, 75% of the world’s population knew of the tour details.

Once a worldwide NSN was established, its operation was self-maintaining, as long as fresh content was available. William ensured that a daily distribution of tour news was published, and the NSN ensured that it was distributed. In only two weeks time, every human being on the Earth had received the first message. Even those stationed on the Moon as well as those in transit across the Solar System received it. The sole exception was the members of the Alpha Centauri mission, who would receive the message after a long delay. That small segment of population was considered expendable, as due to distance limitations, they would be unable to attend any of the concerts.

William was proud of the first successful exploitation of the new technology. It was a turning point in future communication for years to come. I’s prophetic statement of “And now I've got it made, there ain't a cat alive who doesn't know who I am!” had certainly come true.

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